CUBICLE is a modern take on digital storytelling by SHINI PARK. Energised by visual curiosity and a singular point of view that celebrates craftsmanaship, observation and humour, this is a collection of stories and objects carefully curated with a devotion to soulfulness amid tech. Read More
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Shini Park
art direction
Camilo Gonzalez
Marian Nachmia
created with
Molly Chiang
created for
Act I, scene 2: the deceptively tough dame, the misunderstood temptress, the guarded, vulnerable underworld lily who provokes hot-headed desire, even a tinge of jealousy. Enter screen left: someone to watch over her… The plot twist will blow your mind.

The dragon lady reigns the streets of Hannam-dong (한남동). Knife-sharp suede knee-highs skim her MaxMara skirt suit, the click-clack of conical heels announcing her arrival. In her left hand, a black leather box clutch, also by Charles & Keith, the thin silver strap snaking around her wrist so it hangs by her waist. She has a quiet, compelling magnetism, a sort of Maggie Cheung (In the Mood for Love, 2000) aura fortified with the all-knowing gaze of a Qing dynasty empress.

ivory dress VALENTINO, tights WOLFORD, kitten heel pumps and snake-print bag CHARLES & KEITH

the deceptively tough dame, the misunderstood temptress, the guarded, vulnerable underworld lily who provokes hot-headed desire, even a tinge of jealousy.

turtleneck SPORTMAX, blazer and trousers SALVATORE FERRAGAMO, bucket bag CHARLES & KEITH, earrings CHARLES & KEITH

RIGHT blouseROKSANDA, trousersADEAM, bangles and croc-print handbagCHARLES & KEITH

cream turtleneck PEET DULLAERT, patent skirt TOD’S, patent trench coat PEET DULLAERT, snake-print wristlet bucket bag CHARLES & KEITH

Bona fide screen dream Molly Chiang inhabits that heroine – just switch out the Sin City moll for globetrotting dealer in charisma and fashion influence. With a billowing cumulus of social media followers, and collaborators including Bobbi Brown, H&M and Fendi, she does Taiwan proud creating immersive digital content during fashion weeks in NYC, London, Paris, Milan, Shanghai and Seoul.

Her brand of happy savvy sells out everything it touches; Molly knows everything about being watched and followed. What we love is her down-to-earth approach to her work, her intro/extro warmth and composure, and her encyclopaedic knowledge of food by postcode. It was over a hotpot that CUBICLE x Molly Chiang first got storyboarded – thanks for the tip about butter in the rice, Molly.

coat, skirt and turtleneck MAX MARA, knee-high boots CHARLES & KEITH

oversized trench coat PUSH BUTTON, snake-print bag CHARLES & KEITH

dress EMILIA WICKSTEAD, box clutch bag CHARLES & KEITH
jumpsuit VALENTINO, wristlet clutch CHARLES & KEITH

created with MOLLY CHIANG
created for CHARLES & KEITH

direction & photography SHINI PARK
art direction CAMILO GONZALEZ
hair & makeup EUNDYU YOO 유은주
producer JIN MIN 민경진
videographer YU TUNG HSUAN
BTS videographer JASON HSYIN
secondary photographer HEDY CHANG
photography assistance RIVER TS
photography assistance MENG WANG

project management ANNA HOLMFELD & HENRY LIAO
written by SOPHIE DENING
production assistant SONG MOON LEE 이송문
production assistant MICHELLE YAO
fashion assist HANNA YI
fashion assist CAITLIN BLACK
fashion assist SABINA WESTON

Supported, but not sponsored, by Charles & Keith. This is an editorial extension of photographic works carried out for Charles & Keith Magazine. Read the full article here.


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